BWH Hotel Group has entered an agreement with ARBT Property Group to
launch its Executive Residency by Best Western (Executive Residency), an
extended stay brand in Australasia.
Executive Residency Woolloongabba will be the first property to open
under the new brand in Q4 this year. It will be situated 2km away from
Brisbane’s central business district at 55 Carl Street, within walking
distance to the Gabba Cricket Grounds.
The 51-apartment property in Woolloongabba will offer extended stay
options for both leisure and business travellers. The 2-, 3- and
4-bedroom residences are designed with a home-away-from-home experience
in mind, with the use of natural light, modern design, and spacious
living areas. Facilities within the property include a lap pool and
24-hour gym.
The Executive Residency Woolloongabba is being constructed by ARBT
Prefab’s own prefabricated building system that enables the property’s
rooms and residences to be built offsite to 90% completion. It will then
take a course of one to two days per level to install these pre-built
rooms at site.
BWH and ARBT collectively plan to open new build hotels across
Australia and New Zealand over the next few years. After the Executive
Residency Woolloongabba opens in end 2022, the partners are set to
announce details regarding additional projects, locations and BWH brands
already in the pipeline including the opening of the second Aiden by
Best Western in Q1 2023.
“Our new partnership with ARBT Property Group will allow BWH Hotel
Group to drive growth and fast track new brands throughout Australasia,”
said Graham Perry, BWH’s managing director, Australasia. “Together we
can champion the diversity of the BWH brand portfolio and make a big
impact on the accommodation landscape throughout the region”.
Executive Residency amenities include a kitchenette complete with
cooktop, sink, microwave and refrigerator; high-speed Wi-Fi; dedicated
zones for sleeping, dining, work and relaxation; and outdoor green
spaces. The brand’s studios and suites are designated for longer stay
guests.